Case study / Website
A product story that travels well.
A draft exploration of a product landing page and localisation, balancing a concise value proposition with a multilingual reading experience.
- Role
- Web & localisation design · draft scope
- Timeline
- 4 weeks · example scope
- Scope
- Landing page · Content hierarchy · Localisation patterns
Illustrative draft Sample story, scope, and concept screens. These are placeholders, not verified project results.
01 / The challenge
Explain the value before the features.
This sample narrative imagines a landing page that introduces a complex translation workflow to a new audience. The story needs to make the product useful before asking visitors to interpret a long list of features.
Localisation also needs room in the design: translated text changes length, and labels must stay understandable in context.
02 / The approach
One story, flexible enough for more languages.
The proposed page leads with a familiar workflow and uses the interface to make the product tangible.
A concrete workflow
Show content moving from source to translation to review, with a product preview that supports each step.
Room for language
Use flexible containers and readable line lengths so longer translations remain part of the layout.
Context at handoff
Document where strings appear and which labels must remain consistent across the product and website.
03 / The reflection
An introduction with room to grow.
The proposed output is a landing-page direction and localisation guidance. The copy, concept screen, schedule, and process here are placeholders rather than a record of shipped work.